Recently in the fashion category, NeedThat has been a little too occupied with linen fabric. After discovering what it is, the benefits it brings, and how it is made – all of which undergo a safe and sustainable cycle – it’s no wonder why local clothing brands specialize in it to inspire change and make a positive impact on our planet.
After all, today’s generation is slowly transitioning into the world of sustainable fashion (AKA eco-fashion), where both consumers and brands advocate for conscious choices to better the social and environmental impact of fashion. They use sustainable and ethical practices for every process – from the production and supply chain down to consumption and the end of the life cycle of clothing. This is a monumental mission for everyone, and the three following linen clothing brands recommended on this page have already begun their journey.
1. Linenfox
Lithuanian brand Linenfox found its eco-fashion calling through linen fabric in 2014. Its commitment to maintaining value and quality in its long-lasting, sustainable pieces earned its stature as one of the leaders in affordable linen clothing. For almost a decade, the brand seems to have mastered the ability to design and create any type of garment in linen, such as jackets and coats, on top of its basic wardrobe essentials like linen pants, shorts, dresses, tops, and jumpsuits. Sometimes it sells new/seasonal products like scrunchies depending on the amount of linen fabric waste.
Linenfox’s materials are 100% natural, toxin-free, OEKO-TEX-certified linen fabric. FYI, OEKO-TEX is an international third-party assurance that tests and certifies products made from textiles. To minimize its carbon footprint, its sourcing and manufacturing are kept domestic and low-impact.
2. Whimsy + Row
- Made in: Los Angeles (worldwide shipping)
- Price range: $$-$$$
- Socials: Facebook, Instagram, Pinterest, TikTok
Like Linenfox, Whimsy + Row began its eco-fashion journey in 2014 with a mission to “provide ease and elegance for the modern, sustainable woman.” In doing so, it creates timeless pieces using various eco-friendly fabrics like linen, organic denim, organic cotton, and baby alpaca, among others.
The LA-based clothing brand features a wide linen lineup, including almost all types of garments and styles based on season or all year round. Its linen source uses natural flax that is grown in Belgium and then dyed back in the city using recycled water and certified low-impact dyes. While it sources materials and ships products globally, it’s a proud carbon-neutral company due to its partnership with carbonfund.org.
3. MagicLinen
- Made in: Lithuania (worldwide shipping)
- Price range: $-$$
- Socials: Facebook, Instagram, Pinterest, TikTok, YouTube, Twitter
ICYDK (yet), Lithuania is one of the world’s oldest nation-states in pioneering fine-quality linen fabric. It’s no surprise that our third and last notable brand on this list hails from this European country. MagicLinen began as a family business with a few bedding sets exclusively for friends and family. Now, it brings the magical properties of linen across the globe through its vast collections of home textiles (kitchen, bath, table, etc.), clothing wear, and bags.
And while the majority of linen brands create eco-fashion options for women, you’ll be pleased to know that MagicLinen caters to men too. It’s like a one-stop-shop haven for linen lovers, especially since all its products are 100% European and OEKO-TEX-certified.
Linen clothing may often be associated with neutral, one-shade, or earth tones but its simplicity (or “basicness” as implied by many) is exactly the same reason why it can be exceedingly versatile and look sophisticated. This depends on your layering strategies, color schemes, and choice of accessories. Find out how to do it effortlessly with our 6-pointer guide on this page.
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